Business News: Tequila Prime: AMAZON’S 1-HOUR BOOZE DELIVERY

| August 26, 2015 | More

If you forgot to order enough spirits for your big party, and you don’t want to leave your own bash in order to replenish the bar, and you live in Seattle, Washington, then you’re in luck! You can become an Amazon Prime Now member and order liquor and beer using your Prime account. You won’t be waiting two days for that fresh infusion of tequila, either. You’ll be receiving your order in just about an hour thanks to Seattle’s new position as the test market for Prime Now alcohol delivery[1].

Amazon expects that drinkers will pay big for the fast service, too. In fact, the online alcohol delivery market is estimated to increase by $1.4 billion in the next five years alone, and Amazon is planning to seize as much of that money as possible by rolling the program out in New York, Miami, and Atlanta as quickly as the company can work out the kinks. Two-hour delivery is already free to Prime Now members in eligible areas and one-hour service is just $7.99.

An Amazon spokesperson refused to comment on the timeline for Prime Now alcohol delivery in other states, simply saying that the company has not yet provided such material. “Like with any product offering, we will evaluate customer response and if customers love the convenience of having alcohol delivered in under an hour right to their doors, then we’ll expand the offering,” he said[2]. What do you think? We’re predicting Amazon one-hour alcohol will likely expand.

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[1] http://www.bloomberg.com/news/articles/2015-08-25/amazon-offers-seattle-first-one-hour-booze-delivery-in-u-s-

[2] http://www.syracuse.com/business-news/index.ssf/2015/08/amazon_launches_one-hour_alcohol_delivery_service_in_seattle.html

About the Author (Author Profile)

Carole Ellis is editor in chief of the Bryan Ellis Investing Letter. Under Carole’s leadership, the Bryan Ellis Investing Letter has grown to over 700,000 subscribers, making it one of the largest real estate newsletters in the world. Each day, Carole directly impacts the daily thinking and conversations of real estate investors worldwide by providing thought-provoking analysis and commentary on news topics relevant to serious real estate investors.

Carole has a strong background in research and in the management of respected publications. She holds a degree in English Literature from the University of Georgia, and has substantial research experience in plant biology. She is the former editor of and writer for the University of Georgia’s Research Magazine. She’s also the author of hundreds of articles and multiple books and home study courses published under the names of her clients, many of whom are well known, highly respected real estate entrepreneurs as well.

Carole makes her home in Kennesaw, Georgia with her husband Bryan and 4 children.

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